marketing concept

Social Network vs. Face-to-Face Marketing in Real-World Networking

There’s a popular misconception that face-to-face marketing is on its way out and that we’re moving on to greater and better things. Outdoor events, Live events, trade exhibitions, seminars, and conferences are examples of face-to-face marketing. Generation Y, or individuals born between the 1980s and the early 1990s, rely heavily on technology for the job and personal interactions. Others argue that meeting with clients for face-to-face marketing is no longer necessary and has become a fossilized approach due to people’s demand for technology to function. So, what’s the sense of squandering money on customer meetings if it’s an out-of-date strategy? Visit smart circle international official site and learn more.

  • Components for face-to-face marketing

There’s a popular misconception that face-to-face marketing is on its way out and that we’re moving on to greater and better things. Live events, seminars, outdoor events, trade exhibitions, and conferences are examples of face-to-face marketing. Generation Y, or individuals born between the 1980s and the early 1990s, rely heavily on technology for the job and personal interactions. Others argue that meeting with clients for face-to-face marketing is no longer necessary and has become a fossilized approach due to people’s demand for technology to function. So, what’s the sense of squandering money on customer meetings if it’s an out-of-date strategy?

  • Benefits of face-to-face marketing

The idea is that interacting with clients, or anybody else, face-to-face is highly beneficial and necessary for developing solid relationships. People who are engrossed in the virtual world nonetheless have a great desire for personal relationships, which they erroneously attempt to achieve through technology. Every relationship, whether professional or personal, requires a face-to-face meeting. When you use technology, you nearly lose that relationship; the more people see someone, the less likely they will mistreat them. As a result, each individual that engages in face-to-face engagement will treat each other better, which will lead to better business. People have bought into the illusion that face-to-face interaction is obsolete and embrace technological alternatives.

Conclusion

Smart Circle International is an internet marketing company that is currently an industry leader in event organizing, trade show displays, and trade show services. Our creative and comprehensive approach ensures businesses connect with their audience by using one of our custom trade show exhibits or a full-scale experiential marketing campaign tailored to their goals. Smart-circle-international is the preeminent event planning and trade show business with the creative edge and strategic approach to transforming the ordinary into the extraordinary, with over two years of industry scores and experience of award-winning custom trade show displays and visual marketing products.